The supreme court has heard the case involving yoga master Ramdev and Patanjali Ayurved managing director Acharya Balkrishna, who were ordered to appear in person for the contempt proceedings pertaining to the matter of deceptive ads. The court ordered baba Ramdev to make a face-to-face appearance in two weeks on march 19.
The supreme court chastised Patanjali at a february hearing of the case for neglecting to respond to summons from the court explaining why they should not be found in contempt for ostensibly breaking the commitment they had given the court. The supreme court had taken issue with Patanjali's continued publication of "false and misleading" ads on herbal remedies in spite of a commitment to stop.

Ramdev had also received a notice from a bench of Justices Hima kohli and Ahsanuddin Amanullah asking him to explain why he shouldn't be held in contempt of court.
Additionally, the supreme court ordered Patanjali to cease advertising any of its products as a means of treating any of the conditions listed in the drugs and Magic Remedies (Objectionable Advertisements) Act of 1954.
"How are you disobeying our orders?"We were in a tight spot before, but not now that contempt proceedings have been initiated," senior attorney Mukul Rohatgi, representing Patanjali Ayurved, was informed by the court.

The indian Medical Association (IMA) filed a request to take action against baba Ramdev for attacking contemporary medicine. The top court made these comments during the hearing.
In an affidavit, Patanjali Ayurved offered an unequivocal apologies following the supreme court ruling, claiming that the company's sole goal was to encourage Americans to use its products in order to live better lives.
It went on to say that Patanjali's goal was to lessen the strain on the nation's healthcare system by using ayurveda to treat medical issues connected to lifestyle.

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