Tamil Nadu is still reeling from the Karur stampede, where 41 innocent lives were lost. The air is heavy with grief, anger, and outrage. Yet, instead of mourning or accepting responsibility, Vijay, the TVK leader and film star, started spinning a narrative to protect his image.
Hashtags were bought, instagram influencers were paid, and a “victimhood” story was carefully curated to present him as innocent.
Meanwhile, thousands of fans, brainwashed into blind loyalty, parrot his PR lines without asking the hard questions: Why was he 7 hours late? Why did his obsession with mass crowds lead to 41 deaths?
This is not leadership. This is cold, calculated manipulation in the face of human tragedy.
1. PR Over People
Before families could even bury their dead, Vijay’s team was already paying influencers to push #WeStandWithVijay. Human grief became a marketing tool.
2. Zombie army of Fans
Social media is flooded with blind supporters parroting nonsense videos, defending a man whose decisions directly caused a massacre. Critical thinking has been replaced with fanatical worship.
3. Seven Hours Late, 41 Lives Lost
The delay was deliberate, orchestrated to swell crowds for spectacle. Those 7 hours of ego-driven PR cost 41 innocent lives. Yet fans cheer, hashtags trend, and the reality is ignored.
4. Narrative Control, Not Accountability
Vijay didn’t apologize. He didn’t accept responsibility. Instead, he controlled the story to make himself a victim, while the dead became collateral in his PR war.
5. Influencers as Propaganda Soldiers
Social media influencers were paid to sanitize his image, turning personal tragedy into content for clout, clicks, and hashtag activism.
6. The Parasite of Power
Vijay’s obsession with crowds, worship, and visibility demonstrates how celebrity power can feed off public suffering, leaving families in mourning while the ego thrives.
7. Ethics Lost in Stardom
A true leader or celebrity would face the consequences of negligence. Instead, Vijay treats death as a spectacle, fans as propaganda machines, and social media as armor against accountability.
8. Public Outrage Silenced by Hype
Even as anger grows, hashtags and viral videos drown rational debate. His PR machinery ensures discussion dies before it begins, keeping him untouchable in the court of public opinion.
Bottom Line
The Karur tragedy is not a movie set. Lives were lost because of ego, delay, and spectacle. Yet, Vijay turned grief into marketing, death into hashtags, and fans into zombies.
This is the darkest side of celebrity power—where PR triumphs over humanity, and accountability is optional.
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