When film business insiders referred to megastar chiranjeevi as "Industry Peddha," he politely declined and referred to himself as "Industry Bidda." Senior producer c kalyan offered a comment on that element of chiru not taking up the part, spilling some beans about it. Senior producer c kalyan has claimed that they all met megastar chiranjeevi to become business Peddha; not only did he have such stature, but his family had a dozen superstars in the telugu business.

However, chiru is claimed to have declined the position because he does not want to enter into someone's bad books in order to handle crisis issues here. c kalyan claims that even if chiranjeevi garu is keen to take on the part, those around him urge caution and continually warn him not to fall into trouble, and megastar is not suited for the job for all of these reasons.

Also, the senior producer mentioned that chiranjeevi is rather soft-spoken, thus he wouldn't really fit the bill, because the producer believes that only those with powerful hearts and voices, such as Dasari Narayana Rao, could truly flourish in that role. Stay tuned for more updates.


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