
YouTube's business model is simple, it earns money from the ads that appear on the videos. Companies pay YouTube to promote their product or service and YouTube distributes some part of that money to the content creators. This is the reason why millions of people are able to earn from YouTube while sitting at home.
Alphabet Inc. (Google's parent company) releases its earnings figures every quarter. According to the reports of 2024, YouTube earned about $ 31 billion (about Rs 2.5 lakh crore) in a year. This figure has come from advertisements only. In this, the earnings of YouTube Premium and YouTube music are considered separate.
According to media reports, YouTube's parent company google earns an average of 50 to 70 million dollars a day. This income comes from YouTube ads. However, there are other earnings through which the company earns. Yes, that is, the platform from which small and big YouTubers earn lakhs, the same platform earns hundreds of crores of rupees daily.
A large part of YouTube's earnings also goes to content creators. Usually about 55% of the earnings from YouTube ads goes to the creator and 45% is kept by YouTube. This is the reason why millions of people in india, America and around the world are changing their lives by becoming YouTubers.