Rajamouli's stunning visual marvel was released in march of this year, and the film's popularity shows no signs of waning. Despite the fact that the film's theatrical run has ended and it has been available on OTT, social media buzz is still strong. Surprisingly, unlike any other indian film in recent memory, rrr is suddenly attracting international notice.

After its theatrical run, rrr was screened in theatres in the United States. Many well-known celebrities and top hollywood filmmakers saw the film and expressed their opinions on social media. Paul Hermelin, the chairman of software company Capgemini, has challenged his indian friends to duplicate the dancing movements of ntr and ram charan from the song "Naatu Naatu," adding to the list of rrr fans (Naacho Naacho in Hindi).

Paul, interestingly, took to his Linkedin site to express his thoughts on the Naatu Naatu song. "Although this film was only released a few weeks ago, it has already become a tradition. Are you able to match and follow the steps? I'm looking forward to seeing films of my indian friends matching them this week," he wrote. The message was discovered by Team rrr, who posted it on Social media. "On LinkedIn, @Capgemini's Chairman wrote about Naacho Naacho and challenged his indian friends to match our duo's performance!" "Wishing you a wonderful journey to India, Paul Hermelin," remarked the rrr staff.

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