In Tollywood, this year is witnessing the release of more than half a dozen pan-India movies with significant budgets, generating high expectations among audiences. Notably, the wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW'>digital rights for these films are fetching record prices, indicating the anticipation surrounding their release.
One such highly anticipated film is "Game Changer," directed by shankar and starring global star ram Charan, which is in its final stages of shooting. Expected to hit theatres in november or December, amazon Prime Video has secured the OTT rights for a whopping 105 crores.
Similarly, "Devara," directed by koratala siva and featuring young tiger NTR, has been acquired by Netflix for a substantial 155 crores. Meanwhile, negotiations are underway for "Kalki 2898 AD," directed by nag ashwin and starring darling Prabhas, with the producer Ashwini Dutt reportedly demanding 200 crores for wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW'>digital rights.
Additionally, discussions are ongoing between mythri movie makers and Netflix for "Pushpa The Rule," starring Allu Arjun, with the teaser release expected to influence the final deal. While the producers aim to earn up to 150 crores through non-theatrical OTT deals, Netflix is reportedly considering a deal of around 110 crores.
The success of these films upon release will heavily depend on the impact created by their teasers, songs, and trailers. The market is rife with expectations, and the opening day collections will reflect the audience's response to these highly anticipated movies.
