In Andhra Pradesh, Cherukuri ramoji rao, the chairman of the eenadu group, is now engaged in a bitter political conflict with the ysr Congress. ramoji rao opposes the ysr congress more forcefully than the main opposition TDP. When the late Dr. Y S Rajasekhar reddy was in charge, ramoji rao supported the opposition in a low-profile manner, but he is now openly supporting the Congress.

It's interesting to note that ramoji rao has been named as jagan Mohan Reddy's primary rival in the state for the general elections in 2024. ramoji rao appears to have taken Jagan's claim that he is a contender seriously and is taking the lead in the resistance. He regularly presents media editorials as news reporting on the first page. Notably, 80% of the news on eenadu is critical of jagan Mohan reddy and the dominant ysr Congress. ramoji rao should register eenadu with the election commission as a political party rather than a media outlet given the circumstances.

Ramoji Rao would have the opportunity to compete directly against jagan Mohan reddy in the election by officially registering eenadu as a political party. The alternative, if ramoji rao is not interested in registering eenadu as a political party, is to continue the campaign with Chandrababu Naidu, the leader of the TDP, on the front page, similar to how sakshi Group did with YSR. ramoji rao needs to quit utilising the media for his political purposes. He ought to pick one of these and come out in the open. Since social media is active and accessible around-the-clock, gone are the days when people believed Ramoji Rao's news.

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