Nayanthara has invested nearly 5 Crores on a Chennai-based beverage brand Chai Waale and this has helped the brand to get an extension this time. The new brand has already several new investors despite the existing ones and the latest to join the list are celebrities Nayanthara and her boyfriend Vignesh Shivan. 


Apart from them, even some private companies like Unlisted Kart LLP, Angel Investors have also done some investments in this brand. Vidur maheswari is the founder of this beverage brand and regarding the new investors and funds, she said, "We have got a huge amount and we have decided to use 80% of the funds for physical store expansion and we target to have 35 completely functioning stores by next year and the rest of the funds we will use for marketing purposes. 


We also plan to expand our back-end systems and our own managerial team." Vidur maheswari also said she is making plans to start new branches in places like Metro stations and some leading malls as they are the places with high footfalls and with unlocking begins she also plans to increase the e-commerce budget and promote the brand using wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW'>digital marketing to grab a new customer base online." Right now there are 20 shops in chennai and it was started in 2018.

మరింత సమాచారం తెలుసుకోండి: