Whether they are aware of it or not, our main characters are snared by things that are not at all desirable nowadays. The latest announcement of the cast of naga Chaitanya's #NC22 has demonstrated how the film's producers are vigorously pushing the release. The producer is heavily advertising this part of the film #NC22, which is being directed by tamil filmmaker venkat Prabhu, by claiming that it became popular because of this casting.

While Kriti Shetty and Chay are partnered up again in this movie, other actors like Priyamani, Samuthrakani, and tv serials star Vantalakka also appear. Currently, the movie is heavily promoting this particular aspect. If the material doesn't work, having a large celebrity cast won't help movies thrive at the box office. The biggest illustration of that is "Thank You" by Chay, but another example is PS1's failure at the telugu box office.

This kind of exposure won't likely be beneficial in the long run, but it might draw attention to the movie today. What really counts is how the trailers and teasers will entice viewers to enter theatres and be impressed by the movie's substance. It is preferable to concentrate solely on the substance at this time rather than publicising the casting.

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