Samantha is preparing to premiere Shubham, her debut movie as a producer. She has already been hosting premiere shows and exudes confidence in it. There was a special screening in hyderabad last night, and there will be more today, including in Vizag. All of the shows thus far are surprisingly full.
 
Praveen is the director of the comic horror thriller Shubham.  Samantha is actively involved in the movie's promotion.  She made original advertising videos, asked famous personalities to perform dance reels, and even captured brief responses from moviegoers.


Samantha is taking a significant risk, and according to insiders, she has already recouped her investment through negotiations with OTT and satellite.  After Zee purchased the satellite rights, Netflix acquired the wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW'>digital rights.  According to reports, samantha used her powerful brand to offer the movie at a fair price, particularly in light of the success of Khushi and Oh Baby.
 
Samantha hasn't taken on a lot of financial risk because the movie didn't require a large budget.  She wants her first movie as a producer to be a perceived success, though, so it's not just about the money.  


The premieres have so far generated great discourse.  The following day's audience response will be very important.  The lack of a large ensemble makes it difficult to draw sizable audiences with star power alone.  Samantha is working so hard because of this.  Despite her brief appearance in the movie, she is attempting to market it for its ideas rather than for herself.
 
The film is based on an intriguing idea: women who become specters because of their fixation with television shows.  Let's see if the crowd responds favorably to this novel concept.

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