The much-anticipated Ek Deewane Ki Deewaniyat starring Harshvardhan Rane and Sonam Bajwa has hit the theatres this diwali, bringing fresh excitement to the big screen. With Harshvardhan’s last big success Sanam Teri Kasam still remembered fondly, fans were eager to see how his new romantic drama would fare at the box office.
Day 2 Collections: A Steady Start
After a promising Day 1, the film’s Day 2 box office collection shows a steady hold, despite fierce competition from other diwali releases. Early reports suggest the movie earned approximately Rs X crore on its second day (exact numbers to be updated as more data comes in). The steady footfall indicates positive word-of-mouth and growing buzz, especially among younger audiences.
Why Fans Are Loving It
- Harshvardhan Rane’s Charisma: His intense and heartfelt performance has been a major talking point, capturing the emotions of love and longing convincingly.
- Sonam Bajwa’s Charm: Complementing Harshvardhan perfectly, her role adds depth and warmth to the narrative.
- Engaging Music: The soundtrack is creating waves, with songs being shared widely on social media and streaming platforms.
- Relatable Storyline: The film’s themes of youthful passion and emotional struggles have struck a chord with viewers, adding to its appeal.
Competition and Challenges
The diwali box office is traditionally crowded, and Ek Deewane Ki Deewaniyat faces stiff competition from other high-profile releases, including big-budget action flicks and family entertainers. Despite this, the film’s steady performance suggests it is carving out its own space.
Thamma’s Buzz Boosts the Hype
Interestingly, the growing online buzz around Thamma (a viral social media sensation linked to the film’s promotions or soundtrack) is also helping the movie gain traction among the digital-savvy audience. This organic hype is contributing to steady footfalls in cinemas, especially in urban areas.
What’s Next for Ek Deewane Ki Deewaniyat?
- Weekend Performance: The coming weekend will be critical in determining if the film can maintain or even grow its momentum. Positive reviews and audience reactions will play a key role.
- Expansion: Producers might consider expanding to more screens based on the reception in the first few days.
- Digital Release: After the theatrical run, the film is expected to release on OTT platforms, tapping into a wider audience base.
Final Verdict
Ek Deewane Ki Deewaniyat has started its journey on a promising note, with Harshvardhan Rane’s loyal fanbase and new viewers alike showing appreciation. The film’s emotional core and engaging music are helping it stay afloat in a competitive market.
click and follow Indiaherald WhatsApp channel