Yousta is a youthful and vibrant brand that highlights a way of life that will develop and adapt with the youth of this nation, according to Akhilesh Prasad, President, and CEO - fashion and Lifestyle, reliance Retail, who spoke about the launch. "The team will continue to collaborate with India's youth to comprehend their changing fashion wants. Each day will be "Day One" in terms of its novelty and applicability. Because for us, they are absolute stars, Yousta will not only provide the kids a voice but also the freedom to express themselves, he added.According to a press release, Yousta's locations will have a variety of tech features, including charging stations, self-checkout counters, and displays with QR codes for information sharing. customers may donate unwanted clothing at Yousta stores and have it utilised for community projects thanks to a partnership between the retailer and a nonprofit agency. The brand's selection is now offered in its first location in hyderabad and online through Ajio and JioMart.
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