'Pushpa 2: The Rule' has broken records by achieving a gross collection of Rs. 400 crores in two days at the box office. The audience was enthralled by this film, which had Allu Arjun's powerful performance, Sukumar's wonderful direction, and positive talk. However, if some careful steps had been taken, these collections would have been even higher. There are opinions that these collections would have reached new records, especially if the ticket prices were lower. Although the premiere shows of this film started amidst huge expectations, it was surprising that the last row was empty in some theaters. Especially in C and B centers, the audience attended some shows less due to the high ticket prices. This created a situation that turned negative for the film. It is normal for big films to have houseful premiere shows.
But, this time, due to the high ticket prices, family audiences could not resort to large theaters. Since the movie talk was positive, experts are of the opinion that the collections would have been even bigger if ticket rates were available. If tickets were available at low prices, audiences from all sections of society would have had a chance to reach the theaters. Especially, not only would more audiences have come from small towns and villages, but the film would have received an unexpected level of popularity. There are also opinions that some people have turned to piracy due to the impact of ticket rates. If ticket prices were normal, more family audiences would have flocked to theaters. Usually, if a family of four goes to the cinema together, each ticket costs Rs. 500, which is a huge expense. This is making them back off. For this reason, analysts believe that only by keeping ticket prices affordable can audiences be brought to theaters. It seems that the effect of piracy has also had some impact on collections. Comments are coming that the audience is likely to show interest in pirated movies because they are not going to theaters. If ticket prices were low, there would have been a chance to reduce the effect of piracy. This problem can be said to be a lesson for upcoming big movies. Overall, even though 'Pushpa 2' created records at the box office, it is clear that there is a need to think about ticket prices. This situation should be a guideline for upcoming movies. It is becoming clear that providing tickets at affordable prices to the audience can bring greater popularity to big movies.
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