🏭 Historic local Production Begins in Pune
German luxury carmaker Mercedes‑Benz India has started local assembly of the ultra‑luxury Mercedes‑Maybach GLS SUV at its Chakan facility near Pune. This makes India the first country outside the United States where the Maybach GLS — a flagship SUV known for its opulence — will be manufactured locally.
📈 Why This Is a Big Deal
🌍 A Global First Outside the US
Until now, the GLS Maybach was only produced at Mercedes‑Benz’s plant in Tuscaloosa, Alabama (USA) for markets worldwide. With this move, india becomes the only other country where the iconic SUV is assembled — a major vote of confidence in the indian luxury market.
🛠️ Strategic Focus on Ultra‑Luxury Growth
Mercedes‑Benz india says demand for top‑end luxury vehicles, including Maybach and AMG models, has surged. india has now entered the list of the top five global markets for the Mercedes‑Maybach brand. Localising production allows the company to better serve high‑end consumers with improved delivery timelines and availability.
💰 Prices Slashed — More Accessible for Wealthy Buyers
Thanks to local assembly (versus previously importing the SUV fully built), the GLS Maybach’s price has dropped significantly in India:
- Now priced from around ₹2.75 crore (ex‑showroom) for the standard locally assembled version.
- Previously, the imported CBU model cost about ₹3.17 crore.
Mercedes‑Benz has also launched a premium Mercedes‑Maybach GLS Celebration Edition in india at about ₹4.10 crore, showcasing the model’s luxury credentials.
🔍 What the GLS Maybach Offers
The Maybach GLS remains mechanically unchanged with its local production. Key highlights include:
- 4.0‑litre V8 petrol engine with mild hybrid tech.
- 9‑speed automatic transmission and all‑wheel drive.
- Plush interior with executive rear seats, premium leather, advanced suspension, sound system, and luxury amenities.
- Designed for chauffeur‑driven comfort while delivering powerful performance.
📊 Part of a Bigger 2026 Plan for India
Mercedes‑Benz india says 2026 will be an action‑packed year with:
- 12 new product launches, including new models and facelifts.
- Continued expansion of its electric vehicle lineup.
- Broader infrastructure like MB.Charge Public (a nationwide fast‑charging network).
- Expansion of dealerships and retail investments.
🚀 What This Signals for India’s Luxury car Market
📌 Rising Market Importance
India’s role in Mercedes‑Benz’s global strategy — especially for ultra‑luxury SUVs — is growing rapidly, driven by strong demand among affluent buyers.
📌 Value Over Volume
The company is prioritising top‑end vehicles and profitability over mass market competition, reflected in its premium focus and localisation strategy.
📌 Better Availability and Ownership Experience
Local production not only lowers prices but also shortens delivery waiting times, improves service support, and strengthens brand presence among luxury buyers.
📌 Quick Summary
Aspect
Details
Model
Mercedes‑Maybach GLS
Production
Local assembly in india (Pune)
Significance
First market outside the US for local production
Price Range (India)
Approx. ₹2.75 crore – ₹4.10 crore (ex‑showroom)
Why It Matters
Strengthens luxury presence, improves availability, boosts India’s role in Mercedes‑Benz’s global strategy
⭐ Bottom Line:
Mercedes‑Benz’s decision to locally produce the Maybach GLS in india — a first outside the US — marks a major milestone for the indian luxury auto industry. It reflects the market’s growing weight in global premium demand, offers better pricing and accessibility for buyers, and signals deeper long‑term commitment from a top global luxury brand.
Disclaimer:
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