Celebrity brand worth changes is annually dependent on how well they do in their particular areas and how much they participate in extracurricular activities like fashion displays, award ceremonies, and charitable causes. Usually, the brand worth of a celebrity who has had enormous success the previous year sees a boost.
However, it was quite a surprise when in 2022, the brand value of none other than Ranveer Singh, the bollywood superstar who faced maximum failures apart from akshay kumar in recent times saw a surge. With a brand worth of $187.1 million, he significantly outperformed former indian cricket captain virat kohli to take the top spot. Apart from Ranveer, only three other celebrities have brand value scores exceeding $ 100 million.
The lead actors from Pushpa: The Rise, allu arjun, and rashmika mandanna are the report's surprise addition. Both of these Southern actors are now well-known across the nation because of the film. And since this has increased their brand worth, bunny and Rashoo have taken the top two slots on the list of the most valuable South indian celebrities, respectively. It's interesting that both of these actors are debuting on this list. ram Charan, Mahesh Babu, and samantha Ruth Prabhu are some of the other actors who rank in the top 5.
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