Young actors santosh sobhan and priya bhavani shankar star in the romantic comedy Kalyanam Kamaneeyam, which has already broken even prior to its release. Despite having a little budget, the movie had excellent production values. Therefore, the producers found it simple to raise the necessary funds through non-theatrical rights.

Just the OTT and satellite rights have brought in Rs 7 crore, covering the whole budget. In other words, the producers get a bonus from any box office revenue the movie receives. Because the Sankranthi release will undoubtedly help the movie earn well, UV Concepts has also deftly secured the release schedule. Therefore, this movie is a successful endeavour for the makers in every manner.

All demographics of the audience were catered to in the songs and the trailer for Kalyanam Kamaneeyam. The movie is therefore enjoying strong buzz and solid pre-release commerce. The plot of Kalyanam Kamaneeyam has a relatively straightforward struggle up until this point. To determine whether the second half will justify showing the film on a huge screen, we must wait. Another example of a film with a simple theme that feels sympathetic but lacks the substance to make an impression is Kalyanam Kamaneeyam. With such honest but incomplete content, it will be difficult even throughout the festival period.
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SIBY JEYYA

14/01/2023 09:15 AM