If you have oily lids, your eyeshadow is more likely to settle into your creases and look patchy throughout the day. To avoid this, after you’ve applied foundation to your lids, dust a light layer of setting powder to your eyelids.
If you have round eyes, you can also blend outwards, while highlighting below the brow bone and in the inner corners of the eye. This will create the illusion of a larger eye, as the highlighter will draw out the diagonal points of the eye.
A little eyeshadow on the outer lower lash goes a long way. For an everyday look, use softer hues, like a soft brown, then for a more dramatic look, you can go a shade deeper. You can apply using a small dense brush, then blend out using a slightly larger fluffier brush. Another great tip is tight line your lower lash line with a beige eyeliner pencil (white can be too harsh) to help open up the eye.