Karan Johar recently spoke at a round table debate about how things operate in Bollywood, particularly how producers respond to the response of their films. He stated that producers are typically unconcerned about whether their film is a great smash or a complete disaster on the first day. When a film has a mediocre or mixed reaction, its producers resort to a variety of public relations strategies to make it appear successful.

Karan readily acknowledged doing it himself. He revealed that for several of his films, he manufactured posters with high scores from unknown critics and distributed them online. He also discussed releasing altered recordings of people providing favorable evaluations of his films and attempting to make them go viral to generate a positive impression among audiences. According to him, this is a standard tactic in the industry, particularly for films that are only OK and require an extra push to score well at the box office.

Some SRK detractors are already distorting Karan's statements. They're making it sound like he's exposing Shah Rukh Khan and his team's methods for making his recent film "Dunki" a success. However, karan was speaking about broad industry practices rather than naming specific individuals. Some people who dislike Shah Rukh Khan are spreading modified snippets from the interview, attempting to make it appear as if karan johar exposed SRK's public relations practices. These gimmicks are popular even in the telugu cinema business, as seen by some of the films produced in recent weeks.
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SIBY JEYYA

03/01/2024 10:29 AM