
Apple is back with one of the most awaited events of the year! On September 9, 2025, the tech giant will host its ‘Awe Dropping’ keynote at the Steve Jobs Theatre, apple Park. Here’s everything you need to know about the iphone 17 series, Pro Max, air models, and more.
1. Five iphone 17 Models: A Bigger Lineup Than Ever
Apple is expanding its lineup this year with five distinct iphone 17 models:
iPhone 17 (Standard): Features a slimmer aluminium body and the A19 Bionic chip for faster performance.
iPhone 17 Plus: Offers a larger display while retaining most specs of the base model. Perfect for fans of big screens.
iPhone 17 Pro: Titanium frame, A19 Pro processor, triple-lens camera system with LiDAR, and storage up to 2TB.
iPhone 17 Pro Max: The ultimate flagship with the largest display, periscope telephoto lens, and the longest battery life in iphone history.
iPhone 17 Air: Ultra-thin at just 5.5 mm, designed for portability and style, sacrificing some battery and camera performance.
Titanium finishes are expected only for the Pro and Pro Max, while the air will showcase a sleek, fashion-forward design.
2. Display and technology Upgrades
Apple continues to push display innovation with Super Retina XDR panels.
ProMotion 120Hz refresh rate will be reserved for the Pro models.
AI integration across apps and devices is expected to become smarter and more adaptive, enhancing daily user experiences.
This year’s iPhones are expected to combine cutting-edge performance, design, and AI-powered functionality.
3. Pricing Leaks: india and Global Markets
Though official prices haven’t been announced, leaks give us a rough estimate:
Region | iPhone 17 | iPhone 17 Pro Max | iPhone 17 Air |
India | ₹79,900 | ₹1,64,900 | TBD |
USA | $899 | $2,300 | $899 |
UK | TBD | TBD | £849 |
Europe | €1,019+ | TBD | TBD |
Australia | AU$1,599+ | TBD | TBD |
Japan | ¥129,800 | TBD | TBD |
Keep in mind, these prices are speculative until the official keynote.
4. Beyond iPhones: Watches, AirPods, and AI
Apple is also expected to refresh wearables and accessories:
Apple watch Series 11 could debut alongside the event.
Updates to AirPods and other smart devices are likely.
AI-powered features will enhance device ecosystems, making interactions smarter and more personalized.
5. Why This event Matters
The ‘Awe Dropping’ event isn’t just about new iPhones. It’s Apple’s chance to redefine its ecosystem:
Showcasing ultra-thin design innovation with the iphone 17 Air.
Reinforcing Pro-level performance with A19 Pro chips and advanced camera tech.
Highlighting AI integration across devices, paving the way for smarter daily use.
For apple fans, september 9 is shaping up to be a milestone in the tech giant’s journey, blending style, performance, and futuristic technology.
6. What to watch For
Whether the iPhone 17 air drops the SIM tray in favor of eSIM-only.
Performance differences between Pro and Pro Max models.
Pricing and availability across India and global markets.
New AI-powered functionalities across iPhones, watches, and AirPods.