It was december 2022, a pleasant, wintry sunday morning. While idly browsing through my phone, I stumbled upon a picture of contented individuals standing outside a restaurant in Bengaluru. It was a group of folks that often venture out on Sundays to explore the city's breakfast establishments. One person completing the breakfast rounds was a familiar face among those twenty to thirty odd persons. Star of the recently released film Irugapatru, Shraddha Srinath, says, "Honestly, a lot of people don't recognise me, and in a cosmopolitan city like Bengaluru, I can easily walk on the streets without being recognised."

Shraddha has starred in several very iconic films over the last seven years, including jersey in Telugu, Aarattu in Malayalam, vikram Vedha and Nerkonda Paarvai in Tamil, U-Turn, Operation Alamelamma and Rustom in Kannada, and jersey in Telugu. The performer understands that while her path may not resemble that of many of her contemporaries, it is entirely her own.  "I want to have a reputation for being the best. I want to make a name for myself as an artist since I have so much talent. "I simply cannot perform routine roles," declares Shraddha, whose most recent project has her as marital counsellor Mitra Manohar.

Given the stigmas attached to being a psychologist, she characterises the position as a "tightrope walk" right away. Naturally, there is a lot of discussion about having a stranger come in and fix our issues. people are aware of counselling. As we now know, making jokes about the industry is not cool. These days, mental health is not taken lightly. However, there might be a wide range of blowback on social media. She could be perceived as either too woke or not woke enough by certain people. However, I believe that the three relationships that filmmaker Yuvaraj Dhayalan depicts in Irugapatru—whose screenplay is jam-packed with extensive research—are relatable, which is why Irugapatru is such a success,” the Maara actor says.

Saying "No" is what has caused Shraddha to decide to work on fewer projects, but those that will be remembered for their enduring quality. "Once upon a time, my dream was to work on films with outstanding scripts and passionate directors." That's when I recognised how crucial this extra business layer was. The actor says, "I've learned the importance of effective marketing and the capacity to realise a compelling concept. While she freely acknowledges that she doesn't always feel proud of the decisions she makes, those are minor slip-ups from the past.

We have worked on projects over our careers that we are not particularly proud of, and they don't represent who we really are. However, that's how the business operates. But after seven years in the film industry, I can no longer justify myself with that excuse.


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Shraddha Srinath

G GOWTHAM

16/10/2023 09:50 AM