* Big Clash in March
- march will see a major box office face-off between two big-budget films.
- Ranveer Singh’s Dhurandhar 2: The Revenge and Yash’s Toxic: A Fairytale are set to release around the same time.
- Both films are generating strong buzz nearly a month before release.
- Trade analysts are already calling it one of the biggest cinematic clashes of the year.
* Strong Pre-Release Buzz
- audience excitement is high across North and South markets.
- Advance business activity shows strong distributor and platform confidence.
- social media discussions and fan anticipation are boosting visibility.
- The hype has translated into major pre-release revenue deals.
* Toxic Pre-Release Business
- Yash’s Toxic has reportedly secured around ₹120 crore in pre-release earnings.
- A major portion comes from theatrical rights sales in andhra pradesh and Telangana.
- The AP–TG theatrical rights are said to be sold to dil Raju’s SVC (SV Cinemas).
- The deal is being described as exclusive and strategically important.
- This early recovery reduces financial risk for the makers.
* Dhurandhar 2 Pre-Release Business
- Dhurandhar 2 has reportedly gone even higher in pre-release recovery.
- Total non-theatrical rights earnings are estimated at ₹245 crore.
- wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW'>digital streaming rights have reportedly been sold to jio Hotstar for ₹150 crore.
- Satellite rights across languages are said to be acquired by Star Network for ₹50 crore.
- Music rights are reportedly bought by T-Series for ₹45 crore.
- Combined deals make it one of the biggest pre-release packages so far.
* Revenue Comparison
- Toxic estimated pre-release: ₹120 crore.
- Dhurandhar 2 estimated pre-release: ₹245 crore.
- Ranveer Singh’s film currently leads in advance deal value.
- Both projects have recovered a large chunk of costs before release.
* box office Face-Off Ahead
- Both films are targeting the same release window in March.
- The simultaneous release sets up a direct competition.
- Star power, genre appeal, and regional pull will decide the winner.
- Trade expects a fierce and closely watched box office battle.
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