With tamil superstar Vijay, dil raju is developing a movie titled Varisu in tamil and varasudu in Telugu. Despite being a tamil celebrity, he is well known to telugu speakers, hence ap and telangana are also likely to benefit greatly from his popularity. The film's director is Vamshi Paidipalli. Due to Vijay's fame as a celebrity, a significant amount of business—more than Rs 100 cr—was generated. However, the rivalry between this movie and other telugu blockbusters is now creating tension.

Sankranthi season was long since blocked for this movie by dil Raju. But within the same season, Prabhas' Adipurush would be released. Not only that, but Balakrishna's Veera simha Reddy and Chiranjeev's Waltair Veerayya will also be appearing in the same season. If this occurs, it gets challenging for dil Raju's "Varasudu." As a distributor for Naizam, dil raju ought to investigate all four movies.

As the distributor in Vizag, he has two movies to handle. However, the audience's top priority is the issue. They first express a desire to watch movies starring local stars before considering Vijay's movie. However, dil raju is at a loss as to how to alter the release date. Due to the fact that its tamil equivalent, Varisu, would be released during the same pongal season in tamil Nadu. Therefore, this movie cannot hold its own against the competition from the other three biggies unless it receives a lot of positive buzz.


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