Gurugram is well-known for its international corporations, mouthwatering cuisine, and nightlife. People travel to Millennium City from delhi and the surrounding areas to enjoy the nightlife and mouthwatering street cuisine.
However, Om Sweets is a confectionery that holds a particular place in everyone's affections. When relatives from other states visit their homes, they are urged to bring sweets from the well-known confectionery. This candy store's family has a fascinating history. Let's see how a little sohan halwa became a Rs 600 crore company while maintaining its core values.
How Wicker Baskets, Secret Recipe Transformed Into Food Empire
What started out as wicker baskets and a proprietary recipe has expertly evolved into one of North India's most beloved culinary brands, proving that when sweetness is created with intention, it can travel far.
Wicker baskets and certain trade secrets were the beginning of it all. We must travel over the border to Multan, Pakistan, where the Kathuria family's ancestors once sold sohan halwa, in order to learn the story of Om Sweets. It's interesting to note that they perfected the Halwa since they had no idea how to produce anything else. The family crossed the border to india after the partition, bringing with them their culinary heritage.
To make their bread and butter, the Kathuria family opened a halwa stand. The stand eventually evolved into a tiny store in arjun Nagar, Gurugram. After their father died, Om Prakash took over the family's responsibilities and dropped out of college to manage the family business.
What Makes Om Sweets Stand Out from the Rest?
It takes a lot of effort and commitment to turn a little candy store into a Rs 600 brand. Om Sweets has evolved over time to provide a wide range of treats. Ankit and karan Kathuria worked in every department of their family's business, from food preparation to customer service, before taking over as leaders. Today, the business emphasizes online citywide delivery, has specialized product lines, and sophisticated storefronts.
By exporting a number of delicacies to Dubai, Qatar, and numerous other locations, both brothers are bringing the brand to a global audience and showcasing how innovation can coexist with tradition.
How Om Sweets Competes With Bikanervala And Haldiram's?
As is well known, the sweets sector in india is fiercely competitive, with big players like Haldiram's and Bikanervala using marketing techniques to gain market share. Om Sweets, on the other hand, has grown mostly naturally thanks to its reputation and local patronage. However, Om Sweets' growing success is now being aided by better branding, health-focused product development, and effective wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW'>digital marketing.
However, Om Sweets is a confectionery that holds a particular place in everyone's affections. When relatives from other states visit their homes, they are urged to bring sweets from the well-known confectionery. This candy store's family has a fascinating history. Let's see how a little sohan halwa became a Rs 600 crore company while maintaining its core values.
How Wicker Baskets, Secret Recipe Transformed Into Food Empire
What started out as wicker baskets and a proprietary recipe has expertly evolved into one of North India's most beloved culinary brands, proving that when sweetness is created with intention, it can travel far.
Wicker baskets and certain trade secrets were the beginning of it all. We must travel over the border to Multan, Pakistan, where the Kathuria family's ancestors once sold sohan halwa, in order to learn the story of Om Sweets. It's interesting to note that they perfected the Halwa since they had no idea how to produce anything else. The family crossed the border to india after the partition, bringing with them their culinary heritage.
To make their bread and butter, the Kathuria family opened a halwa stand. The stand eventually evolved into a tiny store in arjun Nagar, Gurugram. After their father died, Om Prakash took over the family's responsibilities and dropped out of college to manage the family business.
What Makes Om Sweets Stand Out from the Rest?
It takes a lot of effort and commitment to turn a little candy store into a Rs 600 brand. Om Sweets has evolved over time to provide a wide range of treats. Ankit and karan Kathuria worked in every department of their family's business, from food preparation to customer service, before taking over as leaders. Today, the business emphasizes online citywide delivery, has specialized product lines, and sophisticated storefronts.
By exporting a number of delicacies to Dubai, Qatar, and numerous other locations, both brothers are bringing the brand to a global audience and showcasing how innovation can coexist with tradition.
How Om Sweets Competes With Bikanervala And Haldiram's?
As is well known, the sweets sector in india is fiercely competitive, with big players like Haldiram's and Bikanervala using marketing techniques to gain market share. Om Sweets, on the other hand, has grown mostly naturally thanks to its reputation and local patronage. However, Om Sweets' growing success is now being aided by better branding, health-focused product development, and effective wallet PLATFORM' target='_blank' title='digital-Latest Updates, Photos, Videos are a click away, CLICK NOW'>digital marketing.
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