In the telugu cinema business, heroines have fairly brief careers. When contrasted to heroes, they are not given much consideration. Even the majority of their roles are limited to glitz and flesh exposure. For scarcely longer than ten years, any heroine can enjoy stardom. Additionally, they need consecutive victories to stay in the top league. If not, they will be labelled "iron legs" or "unlucky charms."

Heroines therefore place a lot of optimism in their upcoming undertakings if they have a failure. However, their careers will be in jeopardy if their following movies likewise bomb at the box office. Currently, Ketika Sharma, Krithi Shetty, and Raashi Khanna are going through this stage. For a long period, Raashi Khanna was going through a difficult situation. With her most recent movies, Pakka Commercial and Thank You, she intended to make a powerful comeback. However, the box office results for them were spectacular failures.

Last year, Krithi Shetty made her big screen debut in Uppena. Together with shyam Singh Roy and Bangarraju, she got back-to-back hits and a hat-trick. With The Warrior, Macharla Niyojakavargam, and Aa Ammayi Gurinchi Neeku Cheppali, she soon also scored a disaster hat-trick. She now needs a hit more than ever to return to the top level. Ketika Sharma, a young actress, made her acting debut with romantic last year. It was a failure. She was later spotted in Lakshya. It too was a failure. She had a goal of becoming the first Ranga Ranga Vaibhavanga to succeed. Even that movie turned out to be a failure. Ketika's career is now in danger as a result. So, with their most recent flicks, these three heroines' aspirations were dashed.

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